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The gambling industry under intense regulatory scrutiny.
Most recently, in July 2025, a new UK gambling inquiry was launched by cross-party MPs, to evaluate whether the current legislative framework remains fit for purpose for the digital age to protect people from harm. It’s been described as the first move in what could become Britain’s next rewrite of gambling law.
What does this mean for operators?
It means compliance must no longer be a tick-box exercise.
As expectations around identity verification (IDV), affordability and vulnerability checking, Anti-Money Laundering (AML), and player protection escalate, a piecemeal compliance strategy is simply no longer enough.
Operators need a safer, smarter approach to gambling compliance.
The future lies in a unified compliance stack- an integrated ecosystem of real-time data, intelligent automation, and smart decisioning. Helping gambling operators modernise their compliance posture - reducing costs and improving regulatory standing whilst creating smoother, safer player journeys.
Let’s explore what this look like in practice.
From compliance obligation to competitive advantage
Operators must now conduct affordability and vulnerability checks, rigorous KYC compliance and robust AML monitoring. They must comply with the Gambling Commission’s player safety regulations as well as a range of additional regulations, including The Proceeds of Crime Act, The Terrorism Act, and The Gambling Act. And they must do it all without degrading the player experience.
However, too many still rely on outdated or fragmented systems, manual checks, siloed tools, and reactive processes. This leads to lengthy identity verification (IDV), affordability assessments, and onboarding checks. The result being a frustrating journey, rising operational costs, and increased likelihood of financial and reputational damage and regulatory penalties.
In fact, the Gambling Commission recently urged operators to do more to improve compliance measures.
In 2024 alone gambling operators worldwide faced more that £67million in financial penalties for AML failings. Specifically, the Commission took action against 8 operators, resulting in over £13.4 million in fines and settlements.
Fragmentation also stifles agility. As regulations shift operators must be able to adjust rapidly (as mentioned operators are facing a rapidly evolving compliance landscape with a review of the regulatory framework).
The solution is to deploy a unified compliance infrastructure - powered by complete data visibility, automation, and real time decisioning – that takes compliance from onerous drain on resources to competitive advantage.
What a unified compliance stack looks like
A unified compliance stack brings together multiple capabilities into a single API-powered ecosystem. Helping to break down silos and improve total regulatory compliance:
- KYC checks: Automated KYC checks mean operators can streamline the onboarding process, reduce human error, enhance accuracy, and ensure real-time regulatory compliance
- AML screening: Global sanctions, Politically Exposed Persons (PEPs), and adverse media screening via a single access point enhance AML processes at every stage of the player journey
- Affordability and vulnerability checks: API access to a wide range of financial, lifestyle, and vulnerability data including CCJs, IVA, bankruptcy, debt and credit data, income and affordability verification combined and matched to build a single customer view and clear picture of risk, with minimal impact on player experience.
- Identity verification: Automated, biometrically powered real-time document and age verification capabilities (including optical character recognition, facial comparison document libraries and liveness checks) ensure operators can deliver a seamless player experience and account opening process without damaging regulatory compliance.
- Fraud prevention tools: Automated and seamlessly combined services (including mortality screening, email risk assessment, name, address, age bank account verification) through custom workflows help combat fraud whilst improving player protection.
This is why platforms like FullCircl are leading the field - driving safer, smarter gambling.
The FullCircl unification advantage for gambling operators
FullCircl enables gambling operators move beyond a piecemeal approach to compliance and instead deliver a holistic, integrated compliance.
A single API integration allows operators to manage their compliance stack through one unified workflow, eliminating the need for multiple systems or manual intervention. This ensures that players can enjoy a seamless onboarding experience while operators maintain full compliance.
But the benefits go far beyond meeting regulatory requirements:
- Reduced onboarding time and improved experience
- Improved operational efficiency at every stage of the player lifecycle
- Lower operating costs
- Robust player protection
- Higher levels of player trust and loyalty
- Future-proof agility
With FullCircl the era of fragmented gambling compliance is over.
This isn’t just about avoiding penalties. It’s about building a smarter, safer, and more sustainable gambling ecosystem. One where compliance drives customer trust, improved player protection, operational agility, and long-term growth.
Experience FullCircl's capabilities first hand. Sign up for a demo today and see how FullCircl empowers gambling operators to remain compliant and transform the player lifecycle experience.
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